donniebaseball23 writes: Sony CFO Masaru Kato told investors this week that the company won't be looking to put the same kind of massive R&D into PS4 as they did with PS3. PS3's costs were astronomical because of Blu-ray and the Cell chip, but Sony's bottom line can't take another similar hit. Analysts are speculating that this will leave the door open for competitors like Microsoft. "PS4's hardware could be less impressive than the PS3 at its launch. I think Microsoft will really be able to put the screws to Sony in the next console war," Panoptic analyst Asif Khan commented to IndustryGamers.