Zonk from the those-tubes-they-reach-everwhere dept.
jas_public writes "The Wall Street Journal reports on the controversial events which ultimately led to the firing of radio shock jock Don Imus. 'At 6:14 a.m. on Wednesday, April 4, relatively few people were tuned into the "Imus in the Morning Show" ... Ryan Chiachiere was. A 26-year-old researcher in Washington, D.C., for liberal watchdog organization Media Matters for America, he was assigned to monitor Mr. Imus's program. Mr. Chiachiere clipped the video, alerted his bosses and started working on a blog post for the organization's Web site.' The article breaks down how that viral video clip and word of mouth outrage reached the ears of the presidents of CBS and MSNBC, ultimately leading to Imus' dismissal."
The tree of research must from time to time be refreshed with the blood
of bean counters.
-- Alan Kay